| INFORMATION |
| Published : |
Dec 21, 2007 |
| Length : |
4 |
| Type : |
White Paper |
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| Overview : |
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In a 2006 survey conducted by CRMGuru, 50% of the respondents indicate that they base their satisfaction with a company on the sum of "interactions with a brand's products, services, and people." How does your company measure up? You have an excellent product, your customer service department is highly responsive, and your personnel have received extensive training. |
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